Concerto

A Year of Innovation

 

Summary

It's been a busy period for us, as in the wider world of VR. We've been helping corporate clients including Vodafone, Marriott, Liberty Global and the Concerto Group to apply VR and 360 video content into their businesses.

The RealityLab teams were engaged thoroughly and brought innovative, creative ideas with them to all parts of the process.
— Vodafone Group

We partnered with Vodafone and Huawei to provide VR support for their APPEX Catalyst - an initiative that seeks new ways to combine technologies in order to enhance customer service.

For Marriott International, we created an immersive VR experience to attract interest at their global events.

We also worked with our sister company, Maverick, to provide 360 content for Liberty Global's Technology Summit in Amsterdam: an annual event where they preview a number of exciting new technologies.

Finally, we worked with the Concerto Group to create a VR sales aid for a number of their most prestigious event spaces.

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We have also been active on the events front – running VR workshops, installations and participating in a variety of experiences across the medical, fashion and technology sectors, as well as providing 360 film content and support to some high profile game launches.

Talk to us to find out more about what we have been up to - and how we can help your organisation to use VR and 360 film effectively.

Striking a Chord with Concerto Group

The use of VR for communicating a sense of space and location is perhaps one of the
easiest translations of the technology as the advantages are clear, and the production
process and delivery can be achieved both quickly and economically.

RealityLab’s continuous support and flexibility throughout... has been incredibly helpful.
— Concerto Group

The Concerto Group organise and run events at a large number of iconic spaces across
the UK, but some only operate for a short period of the year.

Their business challenge was that this time window meant that they were limited in ways to communicate these venues to potential clients for the rest of the year, with photos and videos only going some way to selling the unique atmosphere, geography and scale at the locations.

RealityLab: London worked with the Concerto Group to create a series of 360 films that eloquently
communicated each venue, enabling corporate clients to picture their Christmas event in
March, or for a couple to book their ideal summer venue in the midst of winter.

According to Carly Mitchell, the Managing Director at Concerto Group's Ultimate Experience:

Ultimate Experience worked with Reality Lab on three different VR venue tours. Their expertise and skills have provided an invaluable sales tool for us. Reality Lab’s continuous support and flexibility throughout, and even after these projects were completed, has been incredibly helpful. As a team they have always gone above and beyond, and no question or queries have ever been too much for them. We can’t recommend them enough and look forward to working with them in the future.

Contact us to find out how we can help your business use 360 film effectively.

Services:  360 filming / Graphics & UI / Editing & Sound Design / Samsung Gear VR